Ag Spectrum Company

About This Project

Client: Ag Spectrum Company
Location: DeWitt, Iowa
Client Request: Update brand identity, support associate network with marketing materials, communicate event promotions and company updates.
Emerge Solution: Refreshed the brand image and clarified the use of company brand names. Developed a marketing playbook to guide associates marketing efforts. Conceptualized and developed a unified marketing campaign to promote the business. Designed attractive promotional and educational materials to engage associates and customers. Conducted multiple photo shoots to capture brand essence. Redesigned product labels to ensure accuracy and consistency. Developed a new corporate website and digital marketing efforts.